[Kzyxtalk] test update
Cindy Swan
cswan at willitsonline.com
Fri May 30 11:27:08 PDT 2014
If your goal is to increase listenership/membership
(and you're polling the general population)
You might want to start with
a few
simple questions
regarding radio, in general . . .
Hope this helps,
~C.
How/where do you (currently) listen to the radio?
(check all that apply)
—clock radio wakes me up
—kitchen radio
—stereo tuner at home
—portable "boombox"
—streaming online
—in my car, while driving
—mobile app on my smartphone
What are you doing while listening to the radio?
(check all that apply)
—waking up
—getting ready for my day
—making breakfast
—driving to school/work
—working
outside
indoors
—household chores
—cooking dinner
—driving along the coast
—driving inland area
—driving between coast and inland
—just sittin' around . . .
—working with my hands at another task
—surfing the web
—doing my homework
—hanging with friends
—dancing
—learning something new
—drifting off to dreamland . . .
—staying awake late at night
What time of day do you (currently) listen to the radio?
(check all that apply)
—Early in the morning (5AM-8AM)
—Morning (8AM-Noon)
—Lunchtime (Noon-1PM)
—Afternoon (1-5PM)
—After work (5PM-7PM)
—In the evening (8PM-10PM)
—Late night (After 10PM-4AM)
What time of day would you (like to) listen to the radio?
(check all that apply)
—Early in the morning (5AM-8AM)
—Morning (8AM-Noon)
—Lunchtime (Noon-1PM)
—Afternoon (1-5PM)
—After work (5PM-7PM)
—In the evening (8PM-10PM)
—Late night (After 10PM-4AM)
What kind of programming do you like to hear:
(circle preferences)
—Early in the morning (5AM-8AM)
talk/News/music
—Morning (9AM-Noon)
talk/News/music
—Lunchtime (Noon-1PM)
talk/News/music
—Afternoon (1-5PM)
talk/News/music
—After work (5PM-7PM)
talk/News/music
—In the evening (8PM-10PM)
talk/News/music
—Late night (After 10PM-4AM)
talk/News/music
On May 30, 2014, at 10:14 AM, Liz Helenchild wrote:
>
> Yes, whine not those who have questions email them in? Then we can
> figure out who/how to sift through them.
>
> Liz
>
> From: doug mckenty <dougmck at gmail.com>
> To: "Kzyxtalk at lists.mcn.org" <kzyxtalk at lists.mcn.org>
> Sent: Friday, May 30, 2014 10:09 AM
> Subject: Re: [Kzyxtalk] test update
>
> KZYX did a survey monkey survey while I was on the board and had it
> up on the web site for awhile.
>
> My experience was that in order to use it, the user had to cut and
> paste a URL to get to the survey. In the world of point and click,
> I thought the interface prevented at least some people (less
> computer savvy) from using it and thus automatically skewed the
> survey. Perhaps it has improved sine then. Also, as that survey
> was only posted on the KZYX web sight, one had to wonder if most of
> the visitors already liked KZYX programming before they visited.
>
> Norman, at first I thought the idea of "another" survey was
> redundant but now think it might be an interesting experiment to do
> something like this.
>
> What questions would we ask? Who decides what questions etc...?
> Worthy of thought.
>
> Doug
>
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