[Kzyxtalk] Membership Email List?

[Joel Waldman]

Erin Go Br ah, Denny, me boy !

Every now and then you knock it out of the park !

Ya think Johnny is listening ?


On Mar 14, 2015, at 2:37 PM, Dennis OBrien wrote:

> Question from a member: Is there a membership email list?
>
> The official answer I got from the board and GM at last board  
> meeting in February is that there is no such list at this time.   
> However, the membership renewal form asks people to supply their  
> email address in order to save resources etc.  And if anyone renews  
> online, they must supply their email address as a mandatory field.   
> So it is very likely that the information is available for such a  
> list, and may already be entered into the computer.  But current  
> management is choosing not to activate the list, perhaps because  
> they do not want to create another vehicle of communication, one  
> that they might be required to share with members who wish to  
> communicate with each other without having to spend $1800 on a mailer.
>
> Even if the list is one-way, it can be valuable for essential  
> communication.  Quarterly updates from the station, with latest  
> schedule, is an easy call.  Use by members is more problematic  
> (don't want to overwhelm recipients), but perhaps including links  
> supplied by members to other sources of information as part of the  
> updates would work.  A "Member's Section" for the quarterly update.
>
> Establishing and using such a list is one of the points I made in my  
> "Engaging with the Membership /Public" email I sent out a couple  
> weeks ago.  Establishing such a list is so important that I consider  
> it a policy decision for the board, with instructions to the staff  
> to implement.  I suspect that the failure to find a volunteer to  
> create a newsletter, which could be sent using the list, is part of  
> the problem.  When people choose to help, it is a sign that you are  
> doing something right.  But when they don't, the opposite is likely  
> true.
>
> Denny
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