<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
<HTML><HEAD><TITLE>AOL Email</TITLE>
<META content="text/html; charset=UTF-8" http-equiv=Content-Type>
<META name=GENERATOR content="MSHTML 11.00.9600.17496">
<META name=Stationery
content=http://cdn-cf.aol.com/se/stationery/objts/paper-st/ftdo.htm></HEAD>
<BODY style="FONT-SIZE: 14pt; FONT-FAMILY: Bodoni MT; COLOR: #000000"
bottomMargin=0 leftMargin=0 rightMargin=0 topMargin=0>
<DIV id=role_document>
<TABLE id=role_layout height="100%" cellSpacing=0 cellPadding=7 width="100%"
align=center
background=http://cdn-cf.aol.com/se/stationery/objts/paper-st/paper/179-fromthedeskof
border=0>
<TBODY>
<TR height="100%">
<TD width="100%">
<DIV id=role_body
style="FONT-SIZE: 14pt; HEIGHT: 100%; FONT-FAMILY: Bodoni MT; COLOR: #000000">
<DIV><FONT size=4>I need a colorful brochure to give/ send to
people. John P</FONT></DIV>
<DIV><FONT size=4>Gary, I am NOT going to be able to sell all those
tickets. JP</FONT></DIV>
<DIV> </DIV>
<DIV>
<DIV>In a message dated 2/2/2015 3:11:26 P.M. Pacific Standard Time,
blewis16@me.com writes:</DIV>
<BLOCKQUOTE
style="PADDING-LEFT: 5px; MARGIN-LEFT: 5px; BORDER-LEFT: blue 2px solid"><FONT
style="BACKGROUND-COLOR: transparent" color=#000000 size=2 face=Arial>
<DIV><BR></DIV>
<DIV><BR></DIV>
<DIV>Fellow Rotarians: Every good sales team needs a good promotion
effort behind it to make the “company/organization" products/services
known in the marketplace. As you will see below, we are doing a
media/advertising blitz to make the public and business community aware
of Casino NIght and support your sale of tickets. We even have an email
address set up for people to request tickets (<A
title=mailto:Tickets@MendocinoRotary.Org
href="mailto:Tickets@MendocinoRotary.Org">Tickets@MendocinoRotary.Org</A>,
which comes to my personal account). All this publicity is going to help
at the margin. Howeever, we need to do it to make people aware of the
event. But Rotarian sales is what will really make all the
difference.</DIV>
<DIV><BR></DIV>
<DIV>For those of you who hate to sell, just remember, this is now our
major fundraiser for the year. Painful, but necessary. You can buy your
two tickets, but selling them and getting bodies to Crown Hall is
preferred.</DIV>
<DIV><BR></DIV>
<DIV><BR></DIV>Here’s a Publicity update:
<DIV><BR></DIV>
<DIV>1. Ad copy, logo, and photo sent with request to the
Advocate-Beacon ad for placement Feb. 12, 26 and March 5.</DIV>
<DIV><BR></DIV>
<DIV>2. Request to The Skunk FM radio ad person submitted with copy
(scheduled to be determined when she calls).</DIV>
<DIV><BR></DIV>
<DIV>3. News release emailed to Mary Aigner, station manager of KZYX
(and added to the free events calendar).</DIV>
<DIV><BR></DIV>
<DIV>3. PSA sent to Hoot Hooten of The Skunk, as well as Vicky Watts,
KOZT. These will be free. It also will be added, Vicky said, to the
Coastline Calendar.</DIV>
<DIV><BR></DIV>
<DIV>4. News release sent to Willits News, Ukiah Daily Journal, the
Independent Coast Observer (Gualala) and the Advocate and Beacon with
photo. The Advocate and Beacon are notorious for not putting releases in
the paper until a week to 10 days out. We have <U>no control over
this</U>. So, please no one get their panties in a twist when you don’t
see the release in the next couple of weeks. It will appear —
eventually. </DIV>
<DIV><BR></DIV>
<DIV>5. News release sent to MCN’s announce List (to about 3,000
subscribers).</DIV>
<DIV><BR></DIV>
<DIV>6. Copy sent to Donna at the Chamber for the <A
title=http://mendocinowhale.com/
href="http://mendocinowhale.com/">MendocinoWhale.com</A> website for the
“events info” page.</DIV>
<DIV><BR></DIV>
<DIV>7. Copy sent for the Chamber eNews which goes to 550 members.
Focus on recruiting Corporate Sponsors.</DIV>
<DIV><BR></DIV>
<DIV>8. Press release added to the club’s facebook page.</DIV>
<DIV><BR></DIV>
<DIV>9. News submitted to <A title=http://visitmendocino.com/
href="http://visitmendocino.com/">VisitMendocino.com</A>.</DIV>
<DIV><BR></DIV>
<DIV>10. Tiger Lily Jones will be hired to place event posters
throughout FB and Mendo (Kira is handling this).</DIV>
<DIV><BR></DIV>
<DIV>We will also be selling tickets on the Trolley, in Crown Hall
during the Chowder Tasting on event day and at the Ford House where the
chamber is selling wine tasting tickets.</DIV>
<DIV><BR></DIV>
<DIV>Good luck with your sales.</DIV>
<DIV><BR></DIV>
<DIV>Bruce </DIV>
<DIV><BR></DIV>
<DIV><BR></DIV>
<DIV>PS - if I’ve missed something let me know. </DIV>
<DIV><BR></DIV>
<DIV><BR></DIV>=</FONT></BLOCKQUOTE></DIV></DIV></TD></TR></TBODY></TABLE></DIV></BODY></HTML>