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<FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'>HI all, <BR>
<BR>
I received this from our friends at Marcellus Shale Protest in PA. They are looking to do showings around our lovely state. If you are interested, please contact Melissa directly. <BR>
Best, Shannon <BR>
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From: <B>Melissa A. Troutman</B> <<a href="melissa@publicherald.org">melissa@publicherald.org</a>><BR>
Date: Wed, Jul 9, 2014 at 5:57 PM<BR>
Subject: California Triple Divide INFO<BR>
To: Briget <<a href="brigetshields@gmail.com">brigetshields@gmail.com</a>><BR>
<BR>
<BR>
Thanks for passing this on! <BR>
_____________________________<BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Dear Californians,<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>The National <I>Triple Divide</I> Tour is coming to California! We (Public Herald <<a href="http://publicherald.org">http://publicherald.org</a>> ) like you to be a part by becoming a co-host for screenings in southern CA between August 23-28th (we're thinking San Diego, Bakersfield, Santa Barbara?) and central/northern California between Aug. 30th - Sept. 10 (Monterey, S.Fran, Sacramento). We are open to suggestions for other locations, and <B>need to confirm venues and dates as soon as possible. </B>We provide press releases, posters and even have copy & paste tweets!<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>There will also be a private screening (tentatively Aug. 26th) in Hollywood with Mark Ruffalo, who co-narrated the film, and invited guests that co-hosts will be able to attend. Our screenings are free to the public but we sometimes suggest donations at the door. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><I>Triple Divide</I> is an investigation of fracking in Pennsylvania focused primarily on water impacts and waste streams, but also on environmental and human rights. The filmmakers, journalists Melissa Troutman and Joshua Pribanic, are touring the film across the U.S.A. thanks to the INNovation Fund & Knight Foundation: <a href="http://www.publicherald.org/archives/19280/tripledivide/">http://www.publicherald.org/archives/19280/tripledivide/</a>. They'll cross the country in over 10,000 miles using zero gasoline and emitting zero greenhouse gas in a Tesla Model S. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>We recently appeared on The Daily Show: <a href="http://thedailyshow.cc.com/videos/w5j292/the-benefits-of-fracking">http://thedailyshow.cc.com/videos/w5j292/the-benefits-of-fracking</a><BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>& HuffPost LIVE: <a href="http://live.huffingtonpost.com/r/archive/segment/53b3383cfe34443051000186">http://live.huffingtonpost.com/r/archive/segment/53b3383cfe34443051000186</a><BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><B><U>Co-hosting involves:<BR>
</U></B><BR>
1) Helping to secure (free) venues such as theaters, community centers, auditoriums, schools, libraries, churches (we may consider splitting costs for venues with a rental fee; we travel with projection and audio equipment)<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>2) Forwarding and posting promotional materials once booked - we will prepare fliers, posters, radio spots, and press materials for you to use<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>3) Print posters or fliers to distribute in and around venues<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>4) $40 co-host buy-in PER VENUE for Public Exhibition License (i.e. 4 hosts = $10 each)<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>This is a great opportunity to put your issues and campaigns in front of audiences we pull in, and we encourage a panelist from local organizations join us on stage for discussion afterward. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>We want to maintain the journalistic integrity of <I>Triple Divide</I>, which we made to be a common ground for people on different sides of the issue to talk about the real impacts from fracking. Hence, we ask that co-hosts please refrain from calling the film “anti-fracking” - if your group’s position is against fracking, that’s perfectly fine. However, <I>Triple Divide</I> is not an “anti-fracking” film - it is an investigation of shale gas extraction from cradle-to-grave. We’re touring the film as an educational opportunity for any and all residents to get the truth about fracking in front of a wider audience. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>A press kit is also attached with more details about the directors, investigation, etc. Below is a checklist we will use to help carry out promotions. There are poster and flyer templates on our Screenings Checklist online as well: <a href="http://tripledividefilm.org/screenings/checklist/">http://tripledividefilm.org/screenings/checklist/</a>.<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><B>You can watch the film using a promo code at the following link: <a href="https://vimeo.com/ondemand/tripledivide">https://vimeo.com/ondemand/tripledivide</a><BR>
</B></SPAN></FONT></FONT><BLOCKQUOTE><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>code: tripledivide_watersentinels — enter the code by clicking 'buy' or 'rent' and then click on 'Have a discount code?' If you have trouble streaming in HD try downloading a version of the film. <BR>
</SPAN></FONT></FONT></UL></BLOCKQUOTE></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Please let me know if you'd like to host with us in California! <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Sincerely,<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
Melissa Troutman<BR>
Managing Editor & Program Director | PublicHerald.org <<a href="http://publicherald.org/">http://publicherald.org/</a>> <BR>
Co-director, #<I>TripleDivide <<a href="http://tripledividefilm.org/">http://tripledividefilm.org/</a>> <BR>
</I>p: 724.388.0464 <tel:724.388.0464> <BR>
<FONT COLOR="#333333">t: @melissat22 <<a href="https://twitter.com/melissat22">https://twitter.com/melissat22</a>> <BR>
</FONT><BR>
<BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Triple Divide Promotions Checklist <BR>
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</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Week 1: (45 - 90 mins)<BR>
Find volunteers:<BR>
><BR>
> Recruit volunteers to help promote your event. Assign volunteers to complete future tasks. <BR>
> Create a task list for outreach (press releases, phone calls, radio, Letters to the Editor, canvassing flyers, etc.) FYI: Google Drive is nice for organizing and collaboration. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Create a Facebook Event: Here is an example. <BR>
><BR>
> Your event needs a “location” and we typically use Facebook and then “share” or link to it from other places online. <BR>
> For now, please use Triple Divide photos for the event header, etc. Later (week 2) we’ll have a flyer/poster you can use as a header on your event page. Changing the header image refreshes the event in your fans’ feeds! (Good FB tip: <a href="http://www.entrepreneur.com/article/227590">http://www.entrepreneur.com/article/227590</a>)<BR>
> IMPORTANT: for anyone who doesn’t know this already, you can invite ALL of your FB friends to an event at the same time using a special code! Here’s how (make sure you use Firefox as a browser for this) - Go here: <a href="https://www.facebook.com/selectallfriendsmozilla">https://www.facebook.com/selectallfriendsmozilla</a> - click on the image in the header for step-by-step instructions. <BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Member Announcement (copy & paste): <BR>
<BR>
> If you like, copy and paste this announcement: “We’re proud to be a co-host for the National Tour of acclaimed investigative documentary <I>Triple Divide</I>. Come learn about the ‘Predrill Scandal’ and ‘Pressure Bulb’ as we dive into the details of how impacts from fracking affect our water and communities and what we can do. Join us on August&hellipat the&hellip.”<BR>
> Other details you may like to add (also quotes for Facebook - week 2):<BR>
</SPAN></FONT></FONT><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT><BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><U>Solutions/Alternatives</U>: “The filmmakers will join us in a Tesla Model S, which they’re driving across without using a single drop of gasoline. See the Tesla and the film on June&hellip”<BR>
</SPAN></FONT></FONT><BLOCKQUOTE><BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><U>Synopsis</U>: “Triple Divide attempts to answer the question, “How are state regulations and industry handling impacts from fracking?” It reveals how water contamination is being covered up by the industry and the state, essentially rewriting the history of water quality in Pennsylvania to support fracking. Meanwhile, state regulators are using compliance as a means of regulating without enforcing the law, abandoning the public in the wake of shale gas development.”<BR>
<BR>
<U>Birthplace of Rivers:</U> “Triple Divide’s title represents one of only four Triple Continental Divides in North America, a birthplace of three rivers that reach separate parts of the continent and provide drinking water to millions of Americans, signaling to the audience that everything, and everyone, is downstream from shale gas extraction.”<BR>
<BR>
<U>The Hulk:</U> “Actor Mark Ruffalo co-narrates this 18-month cradle-to-grave investigation by Public Herald, an investigative news nonprofit co-founded by journalists Joshua Pribanic and Melissa Troutman. Triple Divide features never before seen interviews with industry giants and advocates, exclusive reports with impacted <BR>
landowners, uncovered state documents, and expert testimonies.” <BR>
<U><BR>
Website</U>: “For video clips and more info visit TripleDivideFilm.org <<a href="http://tripledividefilm.org/">http://tripledividefilm.org/</a>> .”<BR>
</SPAN></FONT></FONT></BLOCKQUOTE></BLOCKQUOTE></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><BR>
<U>Week 2:<BR>
</U>Begin Promotions: <BR>
</SPAN></FONT></FONT><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>We will send you all promo materials, including posters, flyers, social network material, :15 and :30 second radio spots, photos, and a release for the event. <BR>
</SPAN></FONT></FONT></UL></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><BR>
Engage volunteers to send press materials to your media contacts.<BR>
</SPAN></FONT></FONT><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Share videos from the film from <a href="https://vimeo.com/63886844">https://vimeo.com/63886844</a> or YouTube on your social media sites.
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Send some Tweets! Here are samples - just add your info:<BR>
</SPAN></FONT></FONT><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>#TripleDivide unearths #fracking scandals in PA's #Marcellus | Watch June #, 7pm Church Theatre, Cityname, WV | @PublicHerald @YourHandle
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Co-hosting “Bombshell” investigative film #TripleDivide w/ @PublicHerald & @PartnerName June # at Church Theatre (ADD link to FB event or calendar) #fracking
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Hosting #TripleDivide filmmakers & their @TeslaMotors EV for nat’l #TripleDivide tour. Join us June # for film, discussion, and more (ADD link to FB event or calendar) #fracking #WV
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>We will be screening #TripleDivide June 6 7pm, Church Theatre. Join us for "the best movie on #fracking to date" (ADD link to event) <BR>
</SPAN></FONT></FONT></UL></UL></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Use the list of details under Member Announcement, Week 1 to pull fun details for Facebook, Google+ and other network posts. <BR>
</SPAN></FONT></FONT><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Add a photo! Feel free to use any of our photos on Flickr: <a href="http://www.flickr.com/photos/29184238@N06/sets/72157632806240125/">http://www.flickr.com/photos/29184238@N06/sets/72157632806240125/</a>
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Also see our Photo Albums on Facebook and share images from there: <a href="https://www.facebook.com/TripleDivide/photos_stream?ref=hl">https://www.facebook.com/TripleDivide/photos_stream?ref=hl</a> <BR>
</SPAN></FONT></FONT></UL></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Submit screening fee:<BR>
</SPAN></FONT></FONT><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Public Herald will send out an invoice for the screening license ($40) to the lead contact for each screening. <BR>
</SPAN></FONT></FONT></UL></BLOCKQUOTE><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'><U>Week 3:<BR>
</U></SPAN></FONT></FONT><BLOCKQUOTE><UL><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Alert social networks, email groups, and the general community about recent news related to #fracking through social and local media & why Triple Divide is a must see film! (Twitter, Facebook, Letters-to-the-editor).
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>
</SPAN></FONT></FONT><LI><FONT SIZE="2"><FONT FACE="Arial"><SPAN STYLE='font-size:10pt'>Continue promotions for each scheduled screening...<BR>
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-- <BR>
<B><a href="http://www.friendsoftheharmed.com/">http://www.friendsoftheharmed.com/</a><BR>
<BR>
<BR>
"Life is what happens to you while you're busy making other plans."<BR>
</B><I>John Lennon<BR>
</I><BR>
Please consider a tax deductible contribution to Shalefield Stories. We are devoted to helping the harmed who have been abandoned by the industry and our government. Visit <a href="http://thomasmertoncenter.org/donate/">http://thomasmertoncenter.org/donate/</a> to make a tax deductible donation. <BR>
Also Marcellus Protest, the first grassroots organization in Pittsburgh which helped get the first city wide BAN on Fracking in the world. Marcellusprotest.org.<BR>
<BR>
<BR>
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